Top 10 Reasons Why US Companies Outsource to Pakistan
Pakistan is one of the leading BPO service providers worldwide. It is a hub of talented and skilled experts, who earned their name in relevant fields. Also, Pakistan is investing massively to build an IT infrastructure with the latest technological advancements. Knowing the fact, Pakistan’s outsourcing marketing is set to grow with an annual growth rate (CAGR) of 17.29%, resulting in market volume of $1523 million by 2028.
Therefore, knowing the potential of the market, USA and other countries prefer to outsourcing their operations to BPO companies in Pakistan. This not only helps them financially but also makes sure that the service they provide is top-notch, regardless of the fact that it is offshore outsourcing. To dive deep into why USA companies should consider Pakistan for their outsourcing needs, read the following reasons.
Top 10 Reasons Why US Companies Outsource to Pakistan?
Companies around the world are always looking for benefits and profitability, with an investment that has a great ROI. Therefore, a big number of companies from USA and worldwide choose the talent hub of Pakistan to outsourcing their core and non-core tasks. There are multiple reasons to outsource to Pakistan including;
1: Cost Efficiency
The biggest and most important factor that US companies are hiring BPO services in Pakistan is the huge cost reduction. Because labor and operational costs are relatively low in Pakistan, businesses can avail of business process outsourcing services and expertise at a fraction of the cost when compared to the U.S. market without any compromise on quality.
Example: A Chicago based tech startup delegated its customer onboarding and support functions to a Pakistani lead BPO company, resulting in over 60% costs savings on overall customer serve. The savings freed up capital that was reinvested into growth initiatives while being able to maintain exceptional service.
2: Highly Skilled Workforce
Pakistani IT and business talent pool is growing rapidly, and providing business outsourcing services now seems to be a very good option for outsourcing destination. Every year, thousands of graduates from top–tier universities enter the market receiving training in software engineering, business analytics and customer operations – Zomato however did just the opposite.
A Texas-based healthcare data platform utilized a remote team for data entry and data processing, hiring employees with education and experience backgrounds in statistics, healthcare management, and data compliance which were needed to meet regulatory requirements in the U.S.
3: English Language Proficiency
English proficiency is one of the corner stones of successful BPO services delivery; Pakistan is very good at it. It is rare for any business professional to be educated in a language other than English and writing and verbal communication is done in English by all. One of the leading legal services providers in the US outsourced legal transcription and document review from a BPO firm based in Lahore. Minimal supervision, high quality English documentation, and fast turnaround is a big part of legal workflows.
4: Time Zone Advantage for 24/7 Operations
U.S. companies enjoy a perfect time zone gap through BPO services in Pakistan- enabling 24/7 operations. Offices in the U.S. can close and while teams in Pakistan continue the work so that deliverables would be prepared to hit the next U.S. business day. For instance, a California based e-commerce platform saw its customer support available 24/7 thanks to their partnership with a Pakistani BPO.
This ensured that customer queries are solved in real-time in peak sales seasons, thus increasing customer satisfaction scores significantly.
5: Growing IT and BPO Infrastructure
With state-of-the-art infrastructure, high-speed internet, and technology parks, Pakistan can seamlessly evolve its urban centers into outsourcing centers. It is this underlying foundation that is important for offering dependable, and scalable BPO services. Sutra Partners As a Start-Up Digital Publishing Company in NY, they needed a remote team of Editorial Support based in Pakistan, Islamabad. Pakistan’s mature and cost-effective digital backbone made it possible for them to manage the scale of editorial and metadata tagging required.
6: Government Incentives and Tax Policies
Pakistan government is playing a key role to promote business process outsourcing services and IT exports by providing tax exemptions, easier regulations, and Special Technology Zones. These policies offer U.S. companies the possibility of reduced barriers to entry, and improved pass back viability.
One example is a West Coast based Fintech player who established their customer success team in Pakistan under what is now a BPO outsourcing incubation program, supported by the government. Not only did this greatly reduce real estate overhead and expense; it also provided a legal framework for easing foreign currency remittance, and HR compliance related concerns.
7: Cultural Compatibility and Work Ethic
Pakistan professionals are largely well-acquainted with Western business norms (such as on-time and productive meeting practices and collaborative workflows), which lead to high-quality service engagements.
According to a U.S. retail technology company quoted in their report, “Our offshore support team in Pakistan excelled at managing feedback loops, team review and weekly syncs with little to no cultural misalignment. This characteristic helped make the outsourcing relation smoother and more productive when working as a bpo service provider.
8: Thriving Freelance and Remote Talent Market
Pakistan is one of the leading freelance markets in the world, and therefore, a natural supplier of specialized, on-demand BPO services talent. US companies often rely on freelancers for smaller BPO tasks such as lead generation, data cleaning, and customer outreach with the transition to dedicated team structures at scale.
Such as, a U.S.-based marketing agency used to hire a Pakistan based email marketing freelancer. Over a period, quality & consistency in work made them create a complete offshore BPO company managing end to end campaign processes.
9: Reliable Outsourcing Firms and Startups
Pakistan also hosts several companies often, but not always, mid-sized firms that provide outsourcing services across finance, healthcare, logistics, technology and the full range of business process outsourcing industrial sectors. Those firms usually are staffed by veterans who know how global customers work and are nimble.
An American logistics software company hired our Islamabad team to handle tier-1 customer support and order tracking functions. By structuring the Pakistani team around SLA-driven workflows and daily client stand-ups, we were able to deliver high-quality, consistent service at a lean price point.
10: Strong Global Community and Business Networks
This community is the backbone of trust between US businesses and Pakistan business outsourcing services providers. These diaspora ties mitigate the perceived risk of offshoring, by providing warm referrals to trusted entities and co-management frameworks.
An e-learning platform with HQ in Maryland, had set up their entire operations back office in Pakistan, from processing HR, finding out maximum customer feedback to overseeing delivery platform QA, all functions have entirely setup in Pakistan. This combination U.S. front office, Pakistani BPO backend allowed the company to grow in a global and flat manner without increasing its headcount costs.
Conclusion
As global competition grows, many U.S. companies turn to Pakistan for quality, cost-effective BPO services. Pakistan offers a skilled, English-speaking workforce and strong virtual infrastructure.
Abacus Outsourcing, with years of experience, delivers reliable BPO solutions to improve customer service, automate tasks, and expand tech functions. They focus on adding value and agility for long-term partnerships and competitive advantage. Outsourcing now has a smart and strategic global perspective, and Pakistan is one of the frontline delegations moving forward, so what are you waiting for?
